Small Town + Big Heart

Hello everyone and welcome back! It's the 4th week of the month and we are featuring a guest blog post from my friend Mallory Morgan. She is a creative that loves records / music, fun cheese boards and farm life with the family.


She and her sister have owned The Confetti Crate for 8 years and they are a big part of growing the downtown retail scene. And I have a special place in my heart for the store (and the sisters) because as you may know, that's where I call my home-front in downtown. So help me welcome Mallory.




Hi! I’m Mallory! My sister (Marley) and I own The Confetti Crate located in downtown Troy, AL.

When Jennifer joined our team 5 years ago I knew we had gained a buyer with excellent taste! From paper goods, to all things party... it was just the right mix of items to compliment what TCC didn’t already have. It was also a gained friendship, SCORE!


Jennifer (left) and Mallory (right)



Let’s rewind to 5 years ago. Jennifer started with one small wall of cards and prints and a hand full of planners. Might I add, it was a pallet wall dropped down hanging from chunky rope to be exact! 🤪 I’d say, we’ve made many improvements (and a whole lot of growth) over the years that we can pat ourselves on the back for. Whew, what a ride it has been. Marley, Jennifer and I have worked together over the years and probably my favorite part of having Jennifer on board with us at The Confetti Crate (not counting her awesome buying skills for Jenn & Co. - that’s a no brainer) has to be her eagerness to help around the store, her teamwork attitude, and the genuine and mutual love we have for throwing a good party. And when I say good party, I mean GOOD. I’m a sucker for fun paper plates and cocktails napkins and I keep them on hand at all times-it’s just a rule of mine. That’s a good rule, right?



Party Goods and Charcuterie Items at The Confetti Crate



While we’re on the subject of a few of my favorite things that can be found in my home at all times-the wrap sheets. I’m a lover of fun prints and changing home decor (way more than my husband wishes I would) but who can complain about investing in a few good frames and changing them out ALL. THE. TIME. simply using a wrap sheet for $4. Hello, new artwork whenever you want! It’s a lot like that rap song “whatever you like” by TI. You can have whatever you like.... kidding, sort of. I’m more of an old soul when it comes to music and listen to a lot of jams from the 70’s. You know, the really good stuff!



the Wrap Wall in store

Thanks to Jenn & Co. for having me on the blog today and for being an everyday part of The Confetti Crate. If you are ever in Troy I would love to personally invite you to come see us! We have a store full of FUN that we would hate for you to miss out on seeing! Can’t get to Troy? Don’t panic! Be sure to follow our social media pages because you’re in luck-We Ship!     - Mallory Morgan




Thanks, Mallory! And yes give them a follow @theconfetticrate and if you're not already following us, find us @shop.jennandco.


I can't believe it's been 5 YEARS of working together. We love our small town and the big heart everyone in town shares. So if you're in Troy stop by 201 E Walnut Street. We are open weekdays 10-6 and Saturdays 10-4.


PS - I'm still looking for the picture of that first space inside The Confetti Crate that she mentioned...the pallet wall. Fun memories. 



August 24, 2020 — Jennifer Senn

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